Robert Bacharach, CFP®

Founder & Wealth Advisor

At RB Wealth, the specific processes were built to help clients make smarter, more intentional decisions about their money – backed not just by over a decade of experience, but by the real-life performance of the individuals and families served.

RB Wealth was built to deliver real advice in real time—so clients can make smart decisions at the moments that matter most.

Senior couple sitting by a lake, retirement lifestyle planning with RB Wealth Charlotte NC

Between your work, family, and the life you’re building, it’s easy to let financial planning fall to the bottom of your list. But without a clear plan, you may be wondering:

You deserve a partner who helps you stay ahead without the stress.

We simplify what others make overwhelming

At RB Wealth, we work closely with each client to align their financial strategy with their life—not the other way around. We listen first, offer recommendations based on your goals, and provide proactive support that evolves as your needs change.

We’re not just here to “manage your money”

We’re here to be a sounding board. A steady hand. And someone who makes sure you’re not navigating financial decisions alone.

What we offer:

RB Wealth financial advisor professional headshot in business suit Charlotte NC

Rob began his career in financial services over a decade ago.​

As a lead CERTIFIED FINANCIAL PLANNER™ at Carolina Financial Group in Charlotte, NC, he became a valued resource for advanced retirement planning strategies. Driven by a desire to do more for his clients, Rob founded RB Wealth.

Swayze McNiff

Client Relationship Manager

Yussef Gheriani, CIMA®

Head of Portfolio Management

​Colin Cheaney, CFA®

Associate Investment Analyst

Specializations

Tax Strategy

Real Estate Investments

Business Exit Planning

Investment Selection

Qualifications

Robert Bacharach, CFP®

15+ years combined experience

FREQUENTLY ASKED QUESTIONS

What would surprise people about your path to financial planning?

After double majoring in business and communications in college I took a job selling cars for mercedes benz, and it wasn’t until I had a horrible boss that lead me to want to run my own company, and one thing or another led me to financial planning. What is even more surprising is the number of highly-net-worth clients I work with now, that I originally met from selling a car.

I believe the money and investments are only the means to do the things we love most with the people we love most. And that most people don’t care much for the actual act of investing.

That a financial planner is always trying to sell you something. If you find a good one, mostly they want to give you the advice you need to make better decisions.